Jul 1 2012
Vapor Corp. Seeks to Further Redesign the Electronic Cigarette

A Publicly Traded Company (OTCBB:VPCO) (OTCQB:VPCO)


Vapor Corp. Seeks to Further Redesign the Electronic Cigarette

DANIA BEACH, Fla., July 3, 2012 /PRNewswire/ — Vapor Corp. (OTCBB: VPCO) (OTCQB:VPCO), a leading U.S. based electronic cigarette company today announced that on June 18, 2012, it filed a non-provisional patent ford a redesigned electronic cigarette with hermetically sealed components based on Vapor’s previously filed provisional patent application, as filed with the U.S. Patent and Trademark Office on June 16, 2011.

This is the third patent application filed by Vapor in the past twelve months relating to its efforts to redesign the electronic cigarette to enhance the customer product experience.  This patent application reconfigures the order of the functional components of an electronic cigarette and makes other technological enhancements to the electronic cigarette to expand performance, increase battery life and efficiency by eliminating airflow from traversing the battery compartment and hermetically seals the components.

“Electronic cigarette technology continues to advance and we believe that there is still room for considerable advancement.  We, at Vapor, have undertaken to redesign the electronic cigarette and this latest patent is a continuation of that commitment,” said Kevin Frija, CEO of Vapor.

With this filing Vapor’s pending patents include the linear induction electronic cigarette that uses kinetic energy for power to eliminate the need for conventional charging, the Soft Padded Electronic Cigarette Cartridge which provides electronic cigarette customers with the a soft tip filter with the same tactile feel of a traditional cigarette filter and the reconfigured electronic cigarette with hermetically sealed components.

While the Company believes that the U.S. Patent and Trademark Office will award it a patent for this redesigned electronic cigarette, there is no assurance in this regard.

About Vapor Corp.

Vapor Corp., a publicly traded company, is a leading U.S. based electronic cigarette company, whose brands include Fifty-One®, Krave®, VaporX®, EZ Smoker®, Green Puffer®, Americig®, FumaréTM, Hookah StixTM and Smoke Star®. “Electronic cigarettes” or “e-cigarettes,” designed to look like traditional cigarettes, are battery powered products that enable users to inhale nicotine vapor without smoke, tar, ash or carbon monoxide. Vapor’s electronic cigarettes and accessories are available online, on television and through retail locations throughout the United States.

Safe Harbor Statement

This press release contains certain forward-looking statements that are made pursuant to the “Safe Harbor” provisions of the Private Securities Litigation Reform Act of 1995, as amended. Words such as “expects,” “anticipates,” “plans,” “believes,” “scheduled,” “estimates” and variations of these words and similar expressions are intended to identify forward-looking statements. These forward-looking statements concern Vapor’s operations, economic performance and financial condition and are based largely on Vapor’s beliefs and expectations. These statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Vapor to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Certain of these factors and risks, as well as other risks and uncertainties are stated in Vapor’s Annual Report on Form 10-K for the fiscal year ended December 31, 2011 and in Vapor’s subsequent filings with the U.S. Securities and Exchange Commission. These forward-looking statements are made as of the date of this press release, and Vapor assumes no obligation to update the forward-looking statements or to update the reasons why actual results could differ from those projected in the forward-looking statements.

SOURCE Vapor Corp.




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