The future of music and of your business will be happening at the NARM 2010 Convention, so start making plans to make connections, and attend the premier music business event of the year.

Check out all the latest schedule information in this PDF of the preliminary 2010 NARM Convention and Music Business Crash Course program guide, and then register for this year’s events at the Hilton Chicago May 14-17 in order take advantage of unequaled opportunity combined with unparalleled savings.

And with exclusive panel discussions, keynote speakers, meet-ups, research presentations and a variety of dynamic programming, you can improve your knowledge and update your business plans as you move forward into the future of new industry realities.

This year, we’ve shortened the Convention by a day, in order to help you cut travel and business costs. But as ever at NARM, you’ll still be able to conduct a year’s worth of business in one extended weekend, identifying new business prospects and new trading partners to put you on a track of sustained growth.

On the other hand, by popular demand, we’ve expanded the Music Business Crash Course by half a day. You can register for the Crash Course separately, or if you want to attend both the Crash Course and Convention, the full Convention registration will give you access to both at one great low rate.

• The Music Business Crash Course on May 14-15: This year’s NARM/A2IM Music Business Crash Course will focus on how the independent community has greater access to consumers the emerging digital world. The next level of promotion and sales is now, more than ever, possible and can now happen in the independent sector as the playing field is being leveled via the numerous promotional channels and the ability to do direct-to-fan marketing and commerce. At this event, you’ll learn about the new set of complex rules you need to know to get ahead.

• Townhall Meeting: Alternative Strategies for the Physical Marketplace: Kicking off the Convention program on May 15, will be a frank, high-level discussion among retailers and suppliers about what can be done to encourage ore sales of physical product, including an examination of release strategies, a closer look at industry promotions, and a debate over alternative business and distribution models.

• Special Interest Group Meet-ups: Metal and Urban retail and supplier communities will have time on the schedule to meet up and discuss what new and exciting artists and releases are in the pipleline, what challenges and opportunities exist for the respective genres, and what everyone can to do together to get ahead and stay ahead in the ever-changing music marketplace.

• Digital Solutions Breakout Sessions: If you’re interested in exploring solutions that will help you establish or improve online marketing and sales opportunities, check out these product presentations that offer a variety of solutions for a variety of needs.

• Artist appearances: Get up close to stars. Artist performances confirmed so far include Colbie Caillat, Paper Tongues, The McClymonts, and NARM contest winner Miles Nielsen. Even more will be announced for the evening showcase at Buddy Guy’s. In addition, don’t miss the NARM awards presentations to industry showstoppers Taylor Swift, Melissa Etheridge and Leiber & Stoller.

This year’s Convention promises to be the most exciting one ever. The future of music happens at the NARM 2010 Convention, so register today.

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