Super Bowl Interaction Shazam – Hulu – Chevy – Square Apps

Super Bowl Interaction
Fans have many chances to interact with the game
More than just a game, original shared social experience

Online
Social

Mark Francis — Social Media Consultant
Jean Paul Colaco – CEO of Hulu

Hulu Adzone – Watch ads again

Watch the best ads, funniuest
Shazam, hopes to apply ad rec ads
Get behind the scenes

Chevy – Game time app
20 brand new cars

Football Squares Plus

Super Bowl Squares Game

First game to be streamed live on the internet and mobile