Insight + Action.
Your fans have opted-in to hear from you. Now how do you keep them engaged? With Vitrue Publisher.
The Vitrue Publisher facilitates the best possible two-way conversation. The placement of applications on the Facebook Wall yields 110 times more engagement than those housed in a Tab. And Publisher is there to deliver your brand’s message directly to your Facebook and Twitter feeds with the click of a button—its interactive features ensuring that your fans will talk back.
Plus, Vitrue Publisher’s distinctive scheduling, moderation, and metrics functions allow you to get ahead of the curve and effectively manage your social relationships.
Features
Wall Apps
- Dynamic, rich media applications such as coupons, polls, videos, and quizzes that you can easily compose and distribute yourself
- Generate viral sharing through your fans’ activity feeds, further promoting your brand
- Gain immediate insights based on app usage by your fans
Scheduling & Moderation
- Our one-of-a-kind publishing tool allows you to create individual and segmented messages to all of your “Open Graph” connections with one single click from one window
- Get ahead of the curve with the efficiency-creating scheduler that streamlines the posting process, allowing you to automatically publish content 24/7 to Facebook and Twitter
- Publisher can monitor your social media content, watching for lists of words and phrases to flag for response, or even to be automatically deleted
- A user-friendly control panel consolidates all Facebook and Twitter content, saving you time by allowing you to manage from one place
Metrics
- Real-time analytics provide up-to-the-minute data, allowing you to be on top of response management
- Using our branded URLs track per post, share count and plays among other critical word of mouth metrics
- Improve the performance of your social media by tracking fan-growth and user activity
- Integrate your analytics with 3rd party metrics tools
