Sep 16 2011
MixRank How to Buy The Best Direct Site Placements

Ilya Lichtenstein, founder of MixRank talks about how he ran campaigns for Groupon where he was paid $2 per email signup.

His site MixRank part of ycombinator companies.

There are many in the affiliate marketing world who are very secretive about what they do.

Use delicious

and other social booking sites.

xmarks.com site is amazing, most relevant data, long tail, relevant.

Quantcast – free ad planner

Google Ad Planner

Site name, site type, us uniques,page views per visit, cost, minimum $/time commitment, status

Tracking software

adshuffle – self serve, simple to use $50 minimum spend, .01 to .05 per impression

Google DFP, DoubleClick for Publishers (DFP) –

We want to buy a direct traffic, I want both US and international

Many affiliates go to CJ and ClickBank  and find niches, businesses, hundreds, thousands, if not tens of thousands of dollars,

only those out of the space are willing to share the “secrets of affiliate marketing”

How do you find a media buy that runs from day to day, looking for keywords and sites.

Sample letter:

Hello,

I came across your site and I think it might be a good fit for our audience. I represent victorcaballero.com and we’re interested in advertising on your site. We would like to buy ad space from you directly both US and internationally. We have a budget $25,000 budget for this test and can launch a campaign immediately. Please put me in touch with the right person to discuss this further.

Thanks,

xxxxxxx

 

 

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