Dec 5 2008
Hollywood Goes Green Conference

The Hollywood Goes Green conference kicks off on Monday Dec 8 and ends on Dec 9, 2008. It is shaping up to be a great event.

I will try to attend the last session on the music industry.  Here’s the topic from the HollywoodGoesGreen.com website.

5:00-5:50 | Using Digital Media and Music to Promote Sustainable Causes: Building an Online Community and Audience
What type of  websites are most successful? What type of content attracts an audience?  How can the music industry use its influence, whether in record labels, songwriting, performing, and concerts to compel action?  Learn how to utilize online communities to increase revenue and build consumer loyalty in different demographics.

• Ian Rowe, MTV Networks. VP of Strategic Partnerships and Public Affairs
• Charisse McAuliffe, GenGreen, Founder and CEO
• Owen J. Sloane, Berger Kahn, A Law Corporation, Chair, Entertainment & Media Group
• Liba Rubenstein, Manager of Public Affairs & Co-founder of IMPACT, MySpace.com
Moderator: Tom Feegel, Brand Neutral


6:00-9:00 | Wine Tasting and Cocktail Party

Hosted by Mendocino Winegrape & Wine Commission

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