Sep 9 2015
Apple Special Event. September 9, 2015 – iPad Pro, iPhone 6s, iPhone 6s Plus

Apple Special Event.
September 9, 2015.

For the first time Apple is allowing streaming of the event on Windows 10 using the Microsoft Edge browser.

Requirements: Live streaming uses Apple’s HTTP Live Streaming (HLS) technology. HLS requires an iPhone, iPad, or iPod touch with Safari on iOS 7.0 or later, a Mac with Safari 6.0.5 or later on OS X v10.8.5 or later, or a PC with Microsoft Edge on Windows 10. Streaming via Apple TV requires a second- or third-generation Apple TV with software 6.2 or later.

Apple Watch
– Transit to maps
– 3rd party complications
– Travel
– 10,000 Watch apps
– Facebook Messenger is coming
– iTranslate – speak into 90
– GoPro – control – viewfinder
– AirStrip – demo Dr. Cameron Powell developer – healthcare app. for physicians, nurse can communicate, waveform snippets. immediately see results. securely authenticated. See what is happening real time

Watch OS 2 coming Sept 16.

Hermes new branded watch face, selected stores in October 2015. Apple Watch Hermes

New colors, bands, same price as sports lineup.
Updates to stainless collection, black sports band, two tone look.

PRODUCT Red BAND – portion of proceeds to fight AIDS.

Apple iPad Pro & Apple Pencil –

Biggest news in iPad since the iPad
A larger iPad
iPad Pro
Most capable and powerful ever
Philip W. Schiller with Apple
Thin and light

vs iPad AirPro, same as width. more room side by side.
2732 x 2048 pixels. 5.6 million pixels

Variable refresh rate
A9X chip, 3rd generation
2x memory
2x faster performance
1.8x faster than A8X
desktop class performance
Metal library for games
How fast, Faster than 80% of PC shipped in last 12 months
Faster than 90% of portable PCS
iMovie iPad Pro, you can edit 3 streams of 4k video
New classes of app
Autocad 360 for iPad Pro
320k objects, 60 frame per second smoothness
10 hour battery life

Great sound 4 speaker audio speaker system, balances based on how you hold it. 3x audio volume

Thin: 6.9mm vs 6.1mm Weight
1.57lb larger screen area

software keyboard
enabling applications,
Physical keyboard, smart keyboard, only for iPad Pro, unlike any keyboard, Apple Woven fabric
feels really great
Apple Dome switch on keys
Connects via three new circles, brand new connector, Smart Connector, power and data, and connects magnetically.
Software in iOS 9 automatically adapts when keyboard is connected.
New Stylus, Apple Pencil,
Touch subsystem, scans twice as often, responsive sensors, iPad Pro detects force, tilt and position, lighter or harder to get different strokes, image sensors on tip.
Great for painting can be used with your fingers.
Low latency
Hours of use, lightning connector for charging

Kirk Koenigsbauer with Microsoft’s Microsoft Office Group
Corporate Vice President, Office 365 Client Applications
iPad Pro with INK
Shape recognition

Eric Snowden – Director of Mobile Apps
Creative Cloud
New Suite of Apps
Adobe Comp
Gesture and Copy Styles
Photos from camera roll
Multitasking mode two screens side by side
Brand new Adobe Photoshop 6
Facial effects, demo of giving a model a smile

Adobe Photoshop Sketch
Apple Pencil, watercolor tool
Scrub back and forth

Silver Gold, Space Grey


iPad Pencil = $99
Smart Keyboard $169

Available starting in November
iOS 9 – features for iPad Pro

Apple TV
– New features
– Voice and Touch
Touch Surface, glass surface
– glide a set of movies
using voice – Siri
Apple TV Team
New screen saver
high def video
exclusive for Apple TV

tvOS – xcode
Metal, 11 million registered developers
Guitar Hero coming
Andy Sum – Hipster Whle
40 million downloads
Crossy Road
Apple: Apple TV Starts at $149 for 32 GB, $199 for 64 GB

Apple iPhone
– Newest iPhone
Rose Gold, Aluminum 7000 series used in aerospace industry
Silver, Gold, Space grey, Rose gold
iPhone 6s and iPhone 6S Plus

Most advanced smartphones ever.

Photos- Camera
World Gallery Campaign

iSight Camera, 12MP, 50% more pixels than before.

Deep Trench Isolation
HD Video
4K Video
5MP Facetime camera

Truetone flash, Retina Flash, TrueTone, retina flash, using screen.
A9, 3x brighter flash

Live photo, captures
12MP high quality still image
extends the capture moment,
efficient frame to frame technology

Move from Android app.
New Charging dock
leather covers
new silicon covers

Same price as previous models and configurations

iPhone 6s

iPhone 6s Plus

iPhone 5s FREE – $19
iPhone 6 – $99 0 $23
iPhone 6Plus $199 – $27
iPhone 6s $199 – $27
iPhone 6s Plus $299 $31

Apple Retail stores:
iPhone Upgrade Program
New iPhone every year
unlocked phone
$32/ month
New phones Sept 12, pre order available Sept 25
End of year 130 countries
over 400

iOS 9 Sept 16, will be available for download
50GB $.99/mo
200 GB $2.99/mo
1 TB $9.99/mo

Music performance by
OneRepublic performance at Apple Event

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