Recently a Yahoo team developed and successfully launched a new concept based ad networking system called the Rocket Fuel. This new technology helps companies improve their ad campaigns by targeting the right crowd at the right time.

This new technology lets Yahoo to decide which ad to launch when and for which group of users by integrating all available data, such as social, behavioral, contextual, geographical, search input data to determine what works best at any particular point in time.

The team working on this project has successfully tried this for many large companies to run their ad campaigns across the internet with great results and perfect impact.

Now launched for the masses, this will further improve the objectivity of all ad campaigns across the internet by targeting the right crowd with relevant ads.