LA STREET FOOD FEST UNVEILS TANTALIZING TREATS

A variety of vendors deliver delicious dishes at ‘The Summer Tasting Event’

LOS ANGELES, June 30, 2011— Attention Street Food Fans, it’s time to get hungry as the LASFF unveils a
mouth watering list of vendors and dishes for the 2011 Summer Tasting at the Rose Bowl!

The Summer Tasting 2011 features several street inspired categories showcasing street food from across the
globe, each delivering delicious and innovative street food bites guaranteed to delight the palate and fill the belly!

For the first time, the LA Street Food Fest will welcome renowned special guest chefs from Mexico including
Javier Plascencia, Diego Hernandez, Sabina Bandera and Benito Molina, who will be cooking together in the US
for the first time.

In addition, the Summer Tasting Event will again debut several new vendors who have not yet opened their doors
or hit the streets, including Currywurst US, Koreatown’s IOTA, Mother Moo Creamery, and more!

Summer Tasting Event Features

Local Loncheros
Carts & Stands
Gourmet Trucks
Restaurants & Chefs
Ice Cream Social
Special Guest Baja Chefs

Each vendor will be producing signature bites for the event (see attached doc for full details). More vendors are
being added to the roster daily.

All-inclusive tickets are a great value and are available online now through the LA Street Food Fest website and
Eventbrite. Tickets are pre-sale only. No tickets at the door. Tickets are $60, Luxe Lounge tickets $75. Even with
a slew of imitators, LASFF 2011 is again shaping up to be the hottest ticket of the summer.

Event sponsors include Whole Foods, LA Weekly, GOOD, Pasadena Magazine, Blackboard Eats, Test Kitchen,
Singha Beer, Hendricks Gin, Tequila Rack, Amoeba Music, IZZE, Honest Tea, Cascal, Coba, Activate Water and
KIND Bars.

Find LASFF Online

Website: www.lastreetfoodfest.com

Twitter: @LAfoodfest

Facebook: www.facebook.com/lastreetfoodfest