Apr 17 2013
Fresh & Easy US Update


As you may have heard or read today, our parent company Tesco updated on the future of Fresh & Easy. We appreciate all the support and love we’ve received from our loyal customers and even though our parent company plans to leave the US, we’re pleased to confirm there are no plans to close any portion of Fresh & Easy. While we don’t yet know who our new owner will ultimately be, Tesco announced it has already received interest from a number of parties including groups looking to purchase Fresh & Easy as an operating business.

We’re focused on continuing to bring you the same delicious, wholesome and affordable food you have come to expect from us. And rest assured, your favorite rewards program has a lot of exciting things in store for you including new Made For Me coupons launching next week, and some enhancements to our mobile apps that are coming soon.

We look forward to seeing you in the store on your next shopping trip. Keep an eye out for great new grilling products hitting shelves for summer and some innovative new promotions on some of your favorite fresh&easy products. We’re also getting ready to re-launch our Shop for Schools fundraising program for local schools later in the summer with some exciting changes to make the program even more impactful.

Thank you for your support and let’s keep fighting the good food fight!


The fresh&easy Team


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