Affiliate Marketing Pitfalls Tip #2

As we discussed in our Tip #1 post as an affiliate you need to keep an eye on your campaigns and make constant adjustments.
Here’s a tip for advertisers and merchants.
Stay in touch and communicate with your publishers, encourage new ideas monitor activity and share with your “partners”, yes treat your publishers/affiliates as partners and empower them with the available tools in your toolbox.
Some of the best affiliate programs in the industry offer one or more of the following:
1. articles
2. feeds
3. widgets
4. collection of text links
5. collection of banners

Refreshing the above is always appreciated by affiliates.

Here’s a bonus tip for advertisers and affiliate program managers if you are terminating an affiliate, its always good to let them know why, I receive termination emails from time to time on CJ, and it drives me nuts. I usually ask for the reason, and guess what, I get no response, that is not cool.
If you as an affiliate program manager don’t know why you are terminating an affiliate, you better figure that out. Terminating affiliates in mass, for whatever reason is not a best practice, how do you know that an affiliate was not about to start a campaign with your services/products?

As an affiliate I review products daily and many times pick a campaign to write about and promote.

Another good practice for an affiliate is to reach out to the publisher and let know you are going to start a campaign and would like some help with assets, best practices.

I’ll me updating this in the next day, with some edits and additions.

If you haven’t read tip #1, read it here:
http://victorcaballero.com/affiliate-marketing-pitfalls/

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