The CEO behind ‘Pokémon Go’ explains why it’s become such a phenomenon
Niantic CEO John Hanke talks about what went into making “Pokémon Go” a hit.
Pokemon Go added $7.5 billion to Nintendo's value in two days https://t.co/1fbK48esrd pic.twitter.com/GQKGRKNSPS
— Gizmodo (@Gizmodo) July 11, 2016
Pokémon GO
Travel between the real world and the virtual world of Pokémon with Pokémon GO for iPhone and Android devices. With Pokémon GO, you’ll discover Pokémon in a whole new world—your own! Pokémon GO is built on Niantic’s Real World Gaming Platform and will use real locations to encourage players to search far and wide in the real world to discover Pokémon. Pokémon GO allows you to find and catch more than a hundred species of Pokémon as you explore your surroundings.